Making It Unreasonable For you Not To Have 50K/Month TikTok Agency In 4 Months Or Less

Build your offer, build your client acquisition system, hire & train your Growth Team & Help you take care of fulfillment.

WHY SHOULD YOU LISTEN TO ANYTHING I SAY?

• Launched Clientacquisition.io July 2021 - scaled It to over 2Mill ARR in 10 months
• Consulted and built Client acquisition infrastructures for over 400 agencies
• We manage over 100 outbound campaigns for agencies, high ticket info biz and know what works & what doesn’t

CLIENTACQUISITION.IO’S FIRST YEAR OF BUSINESS P&L

Less than 6k in refunds which comes from 2 customers when we’ve helped over 400 customers in the last year.

In order to achieve a refund rate this low ( 0.46%), you need an amazing service and we have built that amazing service/experience for customers.

WHY IS THIS THE BEST VEHICLE TO JUMP IN RIGHT NOW?

• Trendy: A few months ago, I was listening to Hormozi’s Youtube Video where he shared a story about a friend’s realization of how important trends are…[insert story]

• Success is much more effortless when the market actually wants what you’re selling.Compare starting a Facebook ad agency in 2014 VS 2022. How many people have tried running and scaling a fb ad agency but can hardly get any meetings or clients?
• Definition of Trend: a prevailing tendency or inclination towards TIKTOK

• Easy to understand = Once you understand the winning Content framework, everything else is easy - media buying on TikTok, finding creators, etc
• The success rate is through the roof - the average growth that our clients see is 5k-10k/month in new rev every 45 days, clients that we launched this new TikTok offer and acquisition system, are adding 10k-20k per month.Without spending money on ads…While most agencies take 2,3,5 years to scale past 100k/month, our customers are doing it in 6 months, which is pretty crazy.

You can try to start/OR scale a fb ad agency, email marketing offer, CRO, any other service but it will take you a year or more to make 100k/month

Ammar, Co-founder of AdTok - From $0 to 60k/month in 7 weeks and past 100k/month in 4-5 months

Before joining the program, Ammar had previously scaled a Facebook ad agency to 25k/month but things collapsed in June/July of 2021 due to the IOS 14 update… he thought of ditching Facebook ads and starting email marketing for brands, even tried launching a Snapchat offer, but things didn’t work out.  It felt like he had a job.

After joining the program, Ammar launched a new TikTok Offer with his partner, start client acquisition in February of 2022, and by end of March, they were already at $60,000 in MRR which is mind-blowing.

WHO IS THIS FOR?

1. Maybe you’re just starting out and Need/Want to start with a winning offer, you have no desire in waiting to achieve & live the life that you want to be living.Most people make the mistake to try and figure everything out themselves and they end up wasting 2-5 years of their life, when these could’ve been 2-5 years of being free financially, making 20k, 50k,100k/month,
2. You’re already running a successful agency, making anywhere between 20k-100k/month, but you’re starting to realize that there is way too much resistance when you’re trying to sell your current services, it’s getting harder and harder for you to sign more than 4-5 clients per month…But you’re seeing so and so launch their TikTok offer and scale ridiculously fast, and you don’t want to be left behind, because you decided not to play the game.

What Are We Going To Be Covering In Today’s Training?

1. WINNING OFFERS.
2. CLIENT ACQUISITION INFRASTRUCTURE
3. SERVICE DELIVERY INFRASTRUCTURE
4. DEMO & SALES CALL PROCESS
5. UGC PACKAGES & HOW YOU MAKE A PROFIT FROM THEM
6. Q&As

Staying till the end will guarantee that you know everything you need to succeed in scaling a TikTok Agency past 50k/month.

1. WINNING OFFERS
2. Short form content creation & distribution Offer ( Tiktok + Reels + Shorts)

Why does the market want it & what sales angle should you leverage?

• Social status - gross margins exist when you help a niche jump their social status, gross margins disappear when you don’t.Kunal Shah - owns an 800 Million $ Company.
• You’re selling x person in Y Niche to jump to the top 1% of their industry by leveraging a content machine & leveraging the virality of the TikTok/reel/shorts algorithm.
• The opportunity cost of editing content themselves: Clientacquisition.io rev last 28 days - $157,000/ 120 hours per week = $1300 per hour. Editing my own content would cost me 1.3k per hour. Therefore it’s mad for me to do it myself when I can get someone to do it for 1.5k - 2.5k/month

B. Paid Ads + UGCs to ecom + B2B

• Most of our clients are pushing this offer & it’s pretty straightforward…
• Solve the biggest bottleneck for these companies which is user-generated content creation & distribution at scale
• Add in a little bit of advertising on TikTok ( paired with Facebook ads) And make them wealthy.

C. UGC Creator + Influencer Consulting:

• Find creators & influencers who want to scale past 10k-50k/month
• Solve their content creation bottlenecks - increase throughput
• Help them build their client acquisition infrastructure & consult them for 4-6 weeks
• If you want to play a better game, you would build a community of creators & build a management offer, where you get a % of each brand deal that you bring to each influencer/creator.

2. CLIENT ACQUISITION INFRASTRUCTURE

VOLUME OF OUTREACH NEEDED TO SCALE PAST 50K/MONTH IN 90 DAYS

Average ticket price: 4k/month

Number of clients: 13 clients

90 days:

Need to sign 4 clients per month

26 sales calls (15% closing rate) - ( 75% show up rate = )

7.5% of every warm lead becomes a meeting = 453 warm leads/month

2.5%-5% of every prospect you DM to become a warm lead=

VOLUME OF OUTREACH NEED TO BE RICH IN 90 DAYS = 9,000 TO 18,120 outreach per month.

The daily outreach required to hit your goal:

With a 2.5% = 18,000 outreach per month divided by 24 working days =

With a 5% warm lead rate: 9000 outreach per month divided by 24 working days =

Context:

A bad agency from a good agency is the difference in sales and backend delivery,

A good agency from a great agency is not only having A+ players on the team but you setting the standards to acquire a stake in a company by solving all of their problems efficiently.

Problem 1:

• Agency owners can’t focus on service delivery when they are not booking any meetings and feeding their teamwork

Solution:

• Reverse engineer the problem. We do not want to work with Ecom brand owners doing less than 30k/m. (Brands doing lower than that should not run ads at all)
• Acquiring 6-7 fig brands is simply finding where these companies hang out or gathering their info and simply reaching out to them.

Acquisition Channels Where Experts Are:

Do so much volume that it is unreasonable for you not to book any meetings:

• Emails
• To this day, having a solid offer while reaching out to the right brand will get you meetings.
• Volume: 200 - 300 emails per day with custom lines = 5-10 meetings per week
• Linkedin:
• You are able to do 2 things on this platform:
• Post out daily content to display your authority
• Building a following via connections
• Volume: 100 - 200 messages per day - 3-4 post per week = 5-10 meetings per week
• IG outreach:
• Simple DMs pitching loom
• Volume: 100 - 200 messages per day - 10 - 15 loom request = 5-10 meetings per week
• Twitter:
• Build authority in the space by giving value in threads while growing your own audience
• Reach out to 50 - 100 people per day while having a convo = 5 - 10 meetings per week
• Facebook:
• Build authority in the space by giving value in FB groups + posting content on your own personal profile
• Reach out to 50 - 100 people per day while having a convo = 5 - 10 meetings per week

3. SERVICE DELIVERY

Problem 2:

Most agency owners fail to retain their clients because they do not lay down the expectations properly or have great systems in place.

Solution:

• Automate your onboarding process:

Onboarding info with contract:

Setup daily and weekly communication:

• Via Slack

Build out a pipeline via Clickup to have everything organized with your team to implement deadlines etc.

4. DEMO & SALES CALL PROCESS

5. UGC PACKAGES AND HOW YOU MAKE A PROFIT FROM IT

The Rundown…

1. Why UGC
2. The Package
3. Working with content creators
4. Selling it to the client
5. Supercharge it all

Why UGC

• TikTok ads doesn’t work without content - FACTS
• UGC offer is the biggest cheat code for TikTok
• UGC can also be used for Facebook Ads

The Package

Charge your client $2k - $2.5k for 10 pieces of content ($200-$250 per video)

• $200 per video cost to you ($50 - $100 at bulk)
• You’re only going to make good profit when you create content in bulk

Breakdown

• $2k package -
• Content Creators Cost = $500
• Profit = $1,500

Sell 10 packages a month and you’re making $15k a month (PROFIT)

Working with content creators

• All about building that relationship with the content creators
• You want to have 5-10 creators on speed dial
• Lock in agreements with the creators
• I advise sending out an NDA (Covers term of agreement, fee, comms with client)
• Pay creators on time
• Communication is key - Having a brief is key
• ADVANCE MODE* Create a slack channel for all your creators

Selling it to the client

• The game is changing - how you conducted marketing 12 months ago is redundant
• You have to make it SUPER CLEAR to clients that the content is 80% of the heavy lifting.
• At scale they want to be spending 10-15% of ad spend on content at scale
• Spending $50k ad budget month - $5k on content minimum
• Be smart packaging your “offer” up
• “10 pieces of content for the price of 9”
• “If our content doesn’t get you a minimum 100% ROI you don’t pay”

Supercharge it all

• Bring on a Creative Director
• Pay them $1,000 - $1,500 to start (feel free to add bonuses etc)
• Train them up - SOPs etc
• They are now the extension of operations (You realistically just catch up with them once a week for an update)

How can Clientacquisition.io help you get started & scaling past 50k/month in 6 months or less?

• Create the perfect offer for you OR Improve your current offer.
• Help you craft your sales argument and content structure
• Build your outbound assets & campaign - Instagram, Facebook, Emails (625emails per day), Twitter & Linkedin
• Hire, Train & Support your Growth team - $3/hour appointment setters Or help you onboard commission only end to end reps
• Provide you with the sales script used to close over 7 figures in TikTok Offers ( and an extra 7 figs in high ticket consulting deals)
• Pair you up with a white-label partner who is ready to fulfill for your new clients or consult & provide you with the hiring systems to build your own backend

By Working with us you literally get everything that is required to scale an agency past 50k-100k/month in less than 6 months.

Most people will fail to launch a TikTok offer because:

• They don’t have the right offer & don’t know what the market actually wants.
• They don’t know how to communicate the value and breakdown why x niche needs the service.
• They don’t know how to book 5-15 meetings per day, so their calendars are empty every week.
• They don’t have a highly trained team of appointment setters, to consistently get the job (500-1k outreach per day) done
• They don’t have the right sales script and sales process to close 5k-10k+ deals.
• They lose all their clients after signing them because fulfillment is broken and they didn’t expect it to be as hard as it is.

If you want to avoid all these mistakes and avoid wasting time, you owe it to yourself to sign up for our DFY Half A Mill Systems Implementation Program.

Simply have a team of professionals, who have scaled countless agencies past 10k-20k-50k+/month, come into your business and build everything out FOR YOU.

Time Remove Luck From The Equation.

The Cost To Work With Us is $15,000 USD & This is Why It’s a NO-BRAINER to sell your car, sell your watch & even take a home equity line of credit to work with us.

Let’s start with the cost of not having a $50k/month business:

• Every month that you don’t generate $50,000, you’re losing $50,000/month - every year you’re losing out on $600k for not having a successful/profitable business.

Now let’s discuss the cost of services rendered in our program if you were to buy them as standalone services:

• Receiving a winning offer is priceless - but let’s say it would cost 5k-10k to get a consultant to help you find product market fit.
• Getting a marketer, and copywriter to craft your sales argument & content creation/distribution process - $5k
• Building and launching outbound/outreach campaigns on 2-4 channels & help you book 5-15 meetings per day - $7k+
• Building you a Growth team, made of highly trained appointment setters - $10k+
• Building the right sales process & sales script - $5k-10k+
• Consulting on fulfilment & Whitelabel - 10k-20k+

6 support calls per week - Total: $52,000-$75,000Paying $52,000 to $75,000 to start generating $50k-100k/month is still an amazing deal right?

To work with us you only have to pay $15k and we support you for the next 6-12 months, giving you access to our community of sharks/winners, where the only loss allowed is losing sleep over how big your tax bill will be next year.

What other solutions can you try in order to receive the same growth for your online business?

In order to add an extra $50,000-100k/month you can try:

• Facebook ads: Average cost per booked call - $200-$500You’re not guaranteed to receive qualified calls either so you can spend 5k/month for three months and only get 2 qualified leads who are willing to buy but it cost you $15kThese clients aren’t guaranteed to stay since your fulfillment isn’t stellar, so the LTV can be less than 6k per client, so you’re losing money ~1.5k per client.
• Hiring an appointment setting agency: 2k-2.5k/month - minimum commitment of 3 months = 6k-7.5kThe same thing happens, they will promise you 20-40 meetings per month but will only be able to deliver 10-20 meetings since they only focus on one channel.They won’t consult you on closing these deals or build a thorough sales process to make sure these leads are ready to buy so your closing rate will be 10-15%Same issue will occur with fulfilment, you may sign 2-5 clients from their appointments but won’t be able to retain any of the customers since you don’t have access to white-label partners or 20-50 agencies who can share with you the right systems & processes to make your service delivery as good as it can be.
• You can partner with someone who is already good at client acquisition = cost you 50% of the businessbut once you start scaling you realize that it takes way too much work to grow and sustain this business, if you’re only going to be making 50%.So the partnership will end badly and you will be back where you started - 0
• You can buy a $1000-$2000 course or program:The issue with courses and cheap programs that don’t have DFY as their main mechanism is that the information received is also received by 1000-3000 other students, which makes the information, tactics and strategies useless…The truth is that the more people who are selling this offer, the same acquisition channels and workflows, the less it will perform. - URGENCY

That’s a universal truth. Now the benefit of our program being expensive is that not everyone gets in, which means that our customers end up with better insights, better & more thorough client acquisition infrastructures & fulfillment support…which is why it’s totally normal to see clients add an extra 20k in new revenue every month.

Lachezar - founder of LJV Media - From 7k/month to $50k/month in 4 Months

Before: Lachezar was around 6-7k/month before he joined our program in March 2022, he was stuck selling Facebook advertising and had been able to scale to $8.6k per month in January of 2022, but lost a client afterward

He was relying on cold emails to generate most of his meetings but was struggling to generate meetings consistently.

After: Once he joined the program, we got him to introduce a new TikTok offer & this month, July 2022, he’s ending the month at $50,000 in MRR. In the last 25 days, he’s added an additional $18,000 in new monthly recurring revenue.

We helped him launch social outreach (IG, FB, Linkedin) and emails are generating like 5-10 interested leads every single day!

What You Get From Joining the DFY Half A Mill Systems Implementation Program Today

DFY Tiktok offer creation

DFY Outreach campaign creation: messaging, channel, Instagram/FB accounts, the optimization process

DFY outreach team training, , and 60 days of weekly support when needed

One clarity session with me.

Over 50 hours of content from everything I’ve learned from making my first million $ in year 2 after quitting my 30k/year - 9 to 5

6 support calls per week ( TikTok consulting calls, outreach consulting calls, general Q&A with me, 7 figures sales training with Hassan/Tommy, campaign review and progress review call)

Daily progress check-up for 15 days, every two days for 30 days, 60 days, 90 days.

Join 300 high-ticket entrepreneurs

6-12 months of support

Chris Hernandez - Founder of Xpress Media LLC - $2.5k/month to 20k/month in 4 months

Before joining the program, Chris was making $2.5k/month with his agency and had been stuck for a year or two trying to scale an agency, he was starting to introduce TikTok As Offer, but lacked the Client acquisition infrastructure needed to generate meetings as well as the sales training needed to close brands that were doing $5million+ per year.

After joining the program, We helped Chris improve his TikTok Offer, build a growth team and scale to 5 meetings booked per day leveraging audiences on Facebook, Twitter, and Instagram & also launched email outreach

Alex Pivinskis - Founder of Luxury Avenue Media - below $5k/month to $25k-$30k month in 4 months

Before joining the program, Alex had previously spent all his capital buying courses after courses, but could never solve for his main problem which was appointment setting. He was pushing Facebook ads as a service and relying heavily on email outreach to book meetings.

After joining the program & once we launched this new TikTok Offer mechanism, Alex launched TikTok as a service & we helped him launch instagram outreach as well as Facebook outreach leveraging free/paid audiences.

With these two channels, he’s closing 3 new clients per month but he had to slow down acquisition in order to build a more thorough fulfillment infrastructure to sustain the growth.

Q&A SESSION

1. Do we have to be on all those channel ? or do we have to chose one ? (acquisition channel) - Minimum 2
2. If we plan to launch the first offer that serge talked about ( content creation and distribution) how do we go about it when we don’t have case studies related to it?
3. Question to Chris: where do you find UGC creators, how much do you pay them and how does the backend looks like in general. I also tryna push tiktok for ecom, but get confused when it comes to UGC creation
4. Question for Chris: Can you immediately start offering UGC + ads to the brand which has 0 presence on tiktok, or do you build organic first
5. Would you work with clients that want to pay after each month is finished instead of upfront?
6. Question for Chris: how many content creators does brand need? do I find 1,2, 5? are they on monthly retainer or x$ per video, or commision
7. What if you have a VSL that works sort of as the demo call, so when the prospect gets on the actual call I’m closing them on the first one. They usually know the price already and have seen exactly what we do and we show them a mini demo/explanation then close them at the end. I could try demo calls but I think it'd end up wasting time compared to my current system.
8. How much should you charge for posting organically 1-2x a Day?
9. If they ask for 20 a month do I charge double the price?
10. for ads to u add extra retainer or just commission
11. Regarding the creative director, Is this an additional fee with the overall cost of the program?
12. For Chris: how important isposting content on reels, YT and facebook as agency owner?
13. Those pushing the tiktok offer using clientaquisition.io's outreach systems - how busy is your calendar looking? 5-10 meetings per week. 5 meetings per month - 3 clients per month
14. How can you start if you don't have any case studies yet? The same if you have no Testimonals?
15. Can you merge two offers in one or do you recommend one at a time? For example: (Google Ads + TikTok Organic For Realtors ) This includes both trends + main outcome they need
16. for Chris: is signing small ecom brands easier than signing big ones? what is the difference
17. How should you structure your pricing for TT Ads? - flat retainer, percentage of ad spend, percentage of conversions?
18. how do you find ecom founders on Facebook, they are very sketchy and hard to find
19. how do you come up with outreach accounts usernames/content on account page?
20. What are the monthly expenses after signing up for 15k?500-1k/month
21. How much is the White Label Solution for the TikTok Content Creation?
22. We have an agency in germany. Would it make sense for us to work together with you guys, if we are doing outreach and the fullfillment in german?🤩ENGLISH SPEAKING CLIENTS - 10000 OUTREACH PER DAY
23. GERMAN MARKET - NEW - LESS SOPHISTICATED - 50 DAY - 5 WARM LEADS
24. Does UGC work for real estate agents?
25. do you recommend having your own at-hand content creators or usr softwares like Billo Twirl etc to find content creators?
26. How many Video Editors should you hire and how many vids will each editor take? How much to pay them as well?